Oregon has many growing businesses from small shops in Portland to service companies across the state. But one problem is the same for all of them: it’s hard to get people to notice you, and even harder to earn their trust. That’s where PR can help. A good PR agency does not only try to get you in the news. It helps you tell your story in a clear way, builds a good name for your brand, and helps you handle problems if bad news or bad reviews show up online.
In this guide to the Top PR Agencies in Oregon, you will find agencies that can help with media outreach, press releases, brand messages, creative campaigns, and online reputation. Whether you want more people to know your business, want stronger trust, or need help sharing big updates.
This list will help you compare your options and choose the right PR team for your goals.
What is PR and Its Importance in Oregon, US (2026)
Public Relations (PR) is the strategic discipline of shaping and maintaining a brand’s public image through media coverage, press releases, and consistent communication. For businesses across Oregon, PR plays a key role in building credibility, managing reputation, and strengthening long-term brand presence.
Why PR Importance in Oregon
- Diverse Business Ecosystem: Oregon’s industries—technology, healthcare, tourism, sustainability, manufacturing, and startups depend on PR to stay competitive.
- Trust & Brand Authority: Earned media coverage creates stronger public trust than paid advertising.
- Reputation Management: PR helps organizations respond effectively to public issues and crises.
- Community & Media Engagement: Strategic PR connects brands with local communities and regional media outlets.
- Long-Term Visibility: PR delivers lasting brand awareness without ongoing advertising costs.
Roles & Uses of PR in Oregon
- Media Relations: Building relationships with journalists and securing press coverage
- Brand Positioning: Defining and strengthening brand perception
- Press Announcements: Communicating launches, milestones, and company updates
- Crisis Communication: Managing sensitive situations and negative publicity
- Thought Leadership: Establishing authority through expert commentary
- Event & Community PR: Promoting events, partnerships, and initiatives
- Digital PR: Enhancing online reputation and digital visibility
Here is the list of the 10 PR Companies in Oregon, US for 2026
- Bluelinks Agency
- Strategy Achievers
- Veracity Agency
- 10 to 1 Public Relations
- Authority Titans
- A.wordsmith
- Grady Britton
- Blu Print PR
- Sky PR
- Liaison
Oregon PR Agencies Comparison Table
Use this quick table to compare the best PR agencies for Oregon-focused businesses. It shows who is a PR specialist, what other services they offer, a pricing range, and an overall rating with star-style scores.
| Agency Name | PR Specialist | Other Services | Pricing (Estimated) | Rating |
|---|---|---|---|---|
| Bluelinks Agency | Digital PR + Press Distribution + Reputation-first PR | SEO, ORM, SMM, PPC, Web, Branding, Content, Email, YouTube SEO | $1,000–$5,000/month | 4.9/5 ★★★★★ |
| Strategy Achievers | Personal Branding PR (Founder/Executive Visibility) | Authority building, messaging, visibility strategy, content direction | $2,000–$10,000+/month | 4.6/5 ★★★★☆ |
| Veracity Agency | PR + Digital PR (PR that supports online visibility) | Content marketing, SEO support, social, email, crisis support | $3,000–$12,000/month | 4.7/5 ★★★★★ |
| 10 to 1 Public Relations | Media Relations + Launch PR + Crisis PR | Awards, media training, messaging, social support | $3,000–$15,000/month | 4.5/5 ★★★★☆ |
| Authority Titans | Authority/Placement-style PR | Positioning support (availability should be confirmed) | Confirm availability | 3.6/5 ★★★☆☆ |
| A.wordsmith | PR Writing + Messaging + Storytelling | Branding, communications strategy, press materials | $1,500–$6,000/month | 4.4/5 ★★★★☆ |
| Grady Britton | Integrated PR (media + crisis + messaging) | Creative, branding, marketing strategy, influencer support | $5,000–$25,000/month | 4.6/5 ★★★★☆ |
| Blu Print PR | Media Relations + Corporate Positioning | Analyst relations, awards, writing, trade show support, social | $3,000–$12,000/month | 4.5/5 ★★★★☆ |
| Sky PR | Executive PR + Analyst Relations | Messaging, media training, awards/speaking support | $4,000–$20,000/month | 4.4/5 ★★★★☆ |
| Liaison | Technical/Niche PR (Tech storytelling) | Digital strategy, communications planning | $4,000–$18,000/month | 4.3/5 ★★★★☆ |
Top Full-Service PR Agencies in Oregon (Best Overall Picks)
Here are the top full-service PR agencies in Oregon you can choose to work with for strategy, execution, and long-term brand growth.
1) Bluelinks Agency
Website: www.bluelinks.agency
Bluelinks Agency is a fast-growing SEO and online reputation management company founded by Fakhir Ali and Rafhan Shaukat. The company helps businesses improve their Google rankings while strengthening credibility through transparent, measurable strategies. By integrating SEO, PR-focused visibility, and reputation management, Bluelinks Agency shapes how brands are perceived online. With a presence in multiple locations, the agency supports businesses across various regions, making it a strong partner for brands looking to achieve sustainable growth while safeguarding their online reputation.
Office Location
Lahore, Pakistan: 321/3, Century Tower, Kalma Chowk Flyover, Block E2, Gulberg III
Abu Dhabi, UAE: M5, Street No 20, Musaffah
Austin, Texas, USA: 5900 Balcones Drive #13039
London, UK: 193 Great Portland Street
Oregon, US: Remote support for North American clients
Company History
Positioned as an agency built around SEO + PR + online reputation management, helping brands improve trust and visibility online.
Key Services of Bluelinks Agency
- Search Engine Optimization (SEO)
- Online Reputation Management (ORM)
- Pay-Per-Click (PPC) Advertising
- Public Relations & Press Releases
- Website Design & Development
- Content Marketing
- Email Marketing
Industries They Serve
E-commerce
Healthcare
Law Firms & Legal Services
Local Businesses
Professional Services
Best For
Brands that want PR outcomes tied directly to Google trust, reputation strength, and long-term credibility
Notable Strengths
- Reputation-first execution that improves brand perception across search
- Clear alignment between PR visibility and SEO performance
- Strong fit for founders and growing businesses that need both growth and protection
Why Bluelinks Agency Is On This Number #1
Bluelinks Agency stands out because it treats PR as a reputation asset, not a one-time press task. Instead of only writing press releases, the team works on your full brand presence: messaging, trust signals, search reputation, and how your business appears across online platforms. This approach is valuable for Oregon businesses that rely on referrals and local trust, where one negative story can reduce leads fast.
Pros & Cons of Choosing Bluelinks Agency to Manage Your Business Reputation
| Pros | Cons |
|---|---|
| Strong focus on business reputation and trust-building | Best results require consistent execution over time |
| PR and SEO alignment improves how your brand looks on Google | Not ideal if you only want basic press release writing |
| Helps protect brand perception during reviews or negative content | Campaign scope must be defined clearly to match your goals |
| Good fit for founders and multi-location brands | Premium outcomes depend on strong input and collaboration |
2) Strategy Achievers
Website: www.strategyachievers.com
Strategy Achievers is a personal branding and visibility company. It helps founders and experts build trust online, so people clearly understand who they are and why they should choose them.
Office Location
Cheyenne, Wyoming, USA (Headquarters): 1621 Central Ave, Cheyenne, WY 82001.
They also serve clients remotely, including clients in Oregon.
Company History
Built to help entrepreneurs and executives grow visibility through structured personal branding and authority building.
Key Services of Strategy Achievers
- Personal branding strategy
- Authority and trust building
- Online visibility planning (content + positioning)
- Messaging and brand story development
Industries They Serve
Entrepreneurs, consultants, coaches, executives, founders, and professional service leaders.
Best For
Oregon founders who want to build a strong personal brand and look more credible online.
Notable Strengths
- Clear focus on trust and authority
- Strong fit for founder-led brands
- Helps simplify your message
Why Strategy Achievers Is On This Number #2
If your business depends on trust, your personal brand matters. Strategy Achievers helps you look more credible online, so people feel confident choosing you.
Pros & Cons of Choosing Strategy Achievers for Visibility and Reputation
| Pros | Cons |
|---|---|
| Strong for founders and experts | Not Oregon-based (HQ in Wyoming) |
| Builds long-term trust | Results take time and consistency |
| Helps clarify your personal story | Needs your active involvement |
| Remote-friendly support | Less focused on local Oregon press |
3) Veracity Agency
Website: www.veracityagency.com
Veracity is a Portland-based agency that blends PR with digital marketing. It’s a strong option if you want PR plus content and online visibility working together.
Office Location
Portland, Oregon, USA (Local Oregon-based).
Company History
Built as a hybrid PR model that mixes traditional PR with digital PR and content marketing.
Key Services of Veracity Agency
- Public relations (media relations, internal comms, crisis, thought leadership)
- Digital PR (SEO PR / link-building through PR)
- Content marketing (blogging, social media, email, podcasts)
Industries They Serve
B2B brands and organizations that want PR plus digital growth support.
Best For
Oregon businesses that want PR that also improves online visibility over time.
Notable Strengths
- Strong PR + SEO connection through digital PR
- Broad PR support (including crisis and internal communications)
- Local Oregon presence
Why Veracity Agency Is On This Number #3
Veracity is strong because it does not stop at “getting coverage.” It helps brands build visibility across PR, content, and search so the impact lasts longer.
Pros & Cons of Choosing Veracity Agency to Manage Your Business Reputation
| Pros | Cons |
|---|---|
| Oregon-based (Portland) | Not ideal for one-off PR only |
| PR + digital visibility together | Best results need consistent campaigns |
| Strong service range (crisis, thought leadership) | Requires coordination and clear goals |
| Good for long-term trust building | Can be more than small brands need |
Best PR Strategy & Positioning Agencies in Oregon
Here are the best PR strategy-focused agencies if you need clearer messaging, stronger positioning, and a structured PR roadmap.
4) 10 to 1 Public Relations
Website: www.10to1pr.com
10 to 1 Public Relations offers classic PR support like media outreach, launches, awards, and crisis communications.
Office Location
Scottsdale, Arizona, USA: 7975 N Hayden Rd, Suite C-300, Scottsdale, AZ 85258.
They also serve clients remotely across North America, including Oregon.
Company History
Positioned as a firm built for structured PR and strategic communications, not random press activity.
Key Services of 10 to 1 Public Relations
- Media relations
- Launch support
- Awards submissions
- Crisis communications
- Media training and messaging
Industries They Serve
Works across multiple industries (examples commonly include professional services, real estate, technology, and more).
Best For
Oregon brands that want structured PR support for launches, media outreach, and crisis-sensitive moments.
Notable Strengths
- Strong “core PR” service menu
- Clear contact and business presence
- Remote-friendly coverage
Why 10 to 1 Public Relations Is On This Number #4
It earns this spot because it covers the main PR needs businesses face launches, press outreach, and crisis support using a structured approach.
Pros & Cons of Choosing 10 to 1 Public Relations for Visibility and Reputation
| Pros | Cons |
|---|---|
| Strong mix of PR services | Not Oregon-based (Arizona office) |
| Helpful for launches and crisis planning | PR results are never guaranteed |
| Remote coverage across North America | Needs real news and strong stories |
| Clear business presence | Not ORM-first by default |
5) Authority Titans
Website: www.authoritytitans.com
Authority Titans is known for authority-focused PR positioning. Important note: the company has stated it is closing down on August 1, 2025, so availability may be limited or ended.
Office Location
A public street address is not clearly listed on the company website.
They may have served clients remotely while operating.
Company History
Presented as a PR placement / authority-building service, with a public closure notice.
Key Services of Authority Titans
- PR placements and authority positioning (as presented)
Industries They Serve
Credibility-driven businesses where trust matters strongly (as implied by their positioning).
Best For
Brands researching options and verifying availability, or seeking partner referrals due to the closure notice.
Notable Strengths
- Clear focus on authority and trust positioning
- Direct closure notice (transparent status)
Why Authority Titans Is On This Number #5
It appears in PR searches and has a clear authority angle, but the closure notice is the key factor. Any Oregon brand should confirm current availability first.
Pros & Cons of Choosing Authority Titans to Manage Your Business Reputation
| Pros | Cons |
|---|---|
| Clear authority-building angle | Company states it is closing Aug 1, 2025 |
| Simple positioning focus | Availability may be limited or ended |
| May provide partner referrals | Address/location not clearly listed on site |
| Straightforward messaging | Not a stable choice for long-term plans |
Top PR Writing & Storytelling Specialists in Oregon
Here are the top PR writing and storytelling specialists if your priority is press-ready messaging, strong narratives, and polished PR content.
6) A.wordsmith
Website: www.awordsmith.com
A.wordsmith is an Oregon-based communications firm known for strong writing and clear messaging. It helps brands explain their story in a way that customers and media can understand quickly.
Office Location
Tigard, Oregon, USA: 7190 SW Fir Loop, Suite 100, Tigard, OR 97223.
Company History
Built around writing-led communications and PR support to help brands share clear stories.
Key Services of A.wordsmith
- PR writing and messaging support
- Branding and communications support
Industries They Serve
Works with both B2B and consumer brands.
Best For
Oregon brands that need better writing, clearer messaging, and a strong brand story.
Notable Strengths
- Strong writing that makes your brand sound trustworthy
- Helps simplify complex ideas
- Local Oregon office
Why A.wordsmith Is On This Number #6
PR works better when your story is clear. A.wordsmith is on this list because strong writing often decides whether PR succeeds or fails.
Pros & Cons of Choosing A.wordsmith for Visibility and Reputation
| Pros | Cons |
|---|---|
| Oregon-based (Tigard) | You may need a separate team for heavy media pitching |
| Excellent clarity and messaging | Not ideal for “quick press blasts” only |
| Helps make your story press-ready | Needs good input from your side |
| Strong for founders and teams | Best results come with ongoing work |
Best Creative Campaign & Brand Story Agencies in Oregon
Here are the best creative-led agencies if you want PR supported by campaign concepts, strong visuals, and brand-first storytelling.
7) Grady Britton
Website: www.gradybritton.com
Grady Britton is a Portland creative agency that also offers PR support, including media relations and crisis communications. It fits brands that want PR connected to broader marketing and brand work.
Office Location
Portland, Oregon, USA: 107 SE Washington St, Suite 300, Portland, OR 97214.
Company History
A long-running Portland agency with deep local roots.
Key Services of Grady Britton (PR Focus)
- Media relations
- Crisis communications support
- Message development and thought leadership
- Influencer relations and media training
Industries They Serve
Brands and organizations that want PR aligned with marketing strategy.
Best For
Oregon brands that want PR integrated with marketing and brand strategy.
Notable Strengths
- PR fits into a bigger brand plan
- Crisis and reputation-related support options
- Strong local Portland presence
Why Grady Britton Is On This Number #7
Some brands need PR that matches every other channel. Grady Britton is strong when you want PR, messaging, and marketing to stay consistent.
Pros & Cons of Choosing Grady Britton for Visibility and Reputation
| Pros | Cons |
|---|---|
| Oregon-based (Portland) | May be more than you need for small PR tasks |
| PR + marketing alignment | Can require a larger budget than basic PR |
| Includes crisis support | Best results need planning and coordination |
| Strong messaging help | Not built only for quick press hits |
Best Boutique PR Agencies in Oregon for Practical Outreach
Here are the best boutique PR options if you want hands-on support, communication help, and a practical outreach approach.
8) Blu Print PR
Website: www.bluprintpr.net
Blu Print PR is a Portland-based PR firm that supports brands with media relations, corporate positioning, and thought leadership. It’s a practical choice for companies planning launches or major business updates.
Office Location
Portland, Oregon, USA (Physical): 917 SW Oak Street, Suite #420, Portland, OR 97205.
Company History
Built to support PR around company milestones, launches, and corporate initiatives.
Key Services of Blu Print PR
- Media relations
- Corporate positioning
- Thought leadership
- Analyst relations
- Awards programs and trade show support
- Writing and social media support
Industries They Serve
Experience includes technology, law, and renewable resources (as stated in their positioning).
Best For
Oregon companies that want PR support for launches, positioning, and consistent media outreach.
Notable Strengths
- Clear, business-focused PR services
- Local Portland office
- Helpful for corporate positioning and thought leadership
Why Blu Print PR Is On This Number #8
Blu Print PR fits brands that want PR tied to real business moments—like launches, growth updates, and corporate milestones.
Pros & Cons of Choosing Blu Print PR for Visibility and Reputation
| Pros | Cons |
|---|---|
| Oregon-based (Portland) | Needs real milestones to get best results |
| Strong media + analyst services | Not ORM-first by default |
| Good for positioning and launches | PR timelines can vary by outlet |
| Clear service menu | May need separate SEO support if required |
9) Sky PR
Website: www.skypr.co
Sky PR supports media relations, analyst relations, brand messaging, and executive thought leadership. It fits brands that want senior-level PR support, especially for leadership visibility.
Office Location
Washington, DC, USA (Headquarters).
They also serve clients remotely, including clients in Oregon.
Company History
Built around strategic PR support with a senior professional team model.
Key Services of Sky PR
- Public relations and media relations
- Analyst relations
- Executive thought leadership
- Brand messaging and media training
Industries They Serve
Often a fit for B2B brands (including tech-focused PR categories).
Best For
Oregon companies that want executive visibility, analyst relations, and strong messaging support.
Notable Strengths
- Analyst relations (useful for B2B and tech)
- Strong executive visibility focus
- Remote-friendly model
Why Sky PR Is On This Number #9
If leadership trust is a big part of your sales, Sky PR’s focus on executive visibility and analyst relations can be a strong match.
Pros & Cons of Choosing Sky PR for Visibility and Reputation
| Pros | Cons |
|---|---|
| Strong for executive visibility | Not Oregon-based (HQ in Washington, DC) |
| Analyst relations support | May be less suited for local consumer PR |
| Messaging + media training options | Needs leadership time and commitment |
| Remote-friendly service | Premium style may not fit small budgets |
Leading Corporate Communications & Stakeholder PR Partners in Oregon
Here are the leading communications partners if you need structured messaging for multiple audiences, internal-external alignment, or careful public communication.
10) Liaison
Website: www.liaisonpr.com
Liaison is a specialist PR and marketing agency focused on emerging technologies and technical industries. It’s a strong fit when your product is complex and needs technical storytelling.
Office Location
Portland, Oregon, USA (Oregon presence): Portland is listed as a visit location on their contact page.
A Portland address is also listed in their privacy policy: 6687 SE Scott Dr, Unit A, Portland, OR 97215.
They also list London and Berlin, and can serve clients remotely.
Company History
Founded in 1998 by Heidi Lowell, with a long-standing focus on 3D and emerging technology PR.
Key Services of Liaison
- PR and marketing for emerging technologies
- Messaging and storytelling for technical products
- Communications strategy and digital support
Industries They Serve
3D and emerging technology markets (including technical creative and production tools).
Best For
Oregon tech and specialized B2B brands that need PR from a team that understands technical products.
Notable Strengths
- Strong niche focus in technical PR
- Portland presence plus international reach
- Helpful for complex messaging
Why Liaison Is On This Number #10
Most PR agencies are general. Liaison is specialized. If your product is technical, that specialization can make your story clearer and easier to place.
Pros & Cons of Choosing Liaison to Manage Your Business Reputation
| Pros | Cons |
|---|---|
| Oregon presence (Portland listed) | Not ideal for simple local PR needs |
| Strong technical niche | Best fit is tech-focused brands |
| Long history in the niche | Requires a clear technical story |
| Multi-city reach | Can be too specialized for some industries |
Which Are the Best PR Agencies in Oregon for Businesses in 2026?
The best PR agencies in Oregon depend on what your business needs most. If you want PR plus strong online trust, Bluelinks Agency is a top pick because it connects PR with how your brand looks on Google and across the web. If you want an Oregon-based team that blends PR with digital marketing, Veracity Agency is a strong option. For brands that want PR tied to marketing and messaging, Grady Britton can be a good fit. If you want a Portland PR firm that focuses on media relations, positioning, and thought leadership, Blu Print PR is a solid choice. For strong writing and clear storytelling, A.wordsmith is a good local option. Some agencies on your list also work with Oregon businesses remotely, like 10 to 1 Public Relations, Sky PR, and Strategy Achievers. The best choice is the one that matches your goal: local media, national coverage, reputation safety, or long-term brand trust.
How Can a PR Agency in Oregon Improve Brand Awareness And Media Coverage?
Here is how a PR agency in Oregon helps your business get noticed, earn trust, and increase media coverage in a steady and professional way.
1) They make your story clear
A PR agency helps you explain what you do in simple words. This makes it easier for reporters and customers to understand you fast.
2) They create press-ready content
They write press releases, media pitches, founder bios, and short brand messages. This helps your business look professional and credible.
3) They reach out to the right people
They contact local Oregon media, industry sites, podcasts, and business journals. This gives you a better chance to get coverage in places that matter.
4) They help you get repeated visibility
One mention is good, but repeated mentions build trust. A PR agency helps you stay active with steady outreach, not one-time PR.
5) They protect your brand when problems happen
If negative news or bad reviews appear, a PR agency can guide your response so your business looks calm and responsible.
How Do I Choose the Right PR Agency in Oregon for my Business?
Here is a simple checklist to help you pick the right Oregon PR agency based on your goal, budget, and the type of results you want.
Step 1: Pick your main goal
Choose one main goal first: media coverage, launch support, reputation protection, or leadership visibility.
Step 2: Decide if you need local or remote
If local press is your main goal, an Oregon-based agency is often better. If your goal is online visibility or national coverage, remote can also work.
Step 3: Ask what they will do each month
A good agency should clearly say what they will deliver: writing, outreach, reporting, and communication schedule.
Step 4: Check their past work
Look for proof like case studies, client examples, or results. If they have nothing to show, that is risky.
Step 5: Watch for red flags
Avoid agencies that promise “guaranteed big media.” PR never works like that. Also avoid unclear pricing and vague plans.
How Much do PR Agency Services Cost in Oregon (Monthly Retainer vs Project)?
Here is the simple difference between project PR and monthly PR retainers, so you can choose the right PR pricing style for your business.
Project-based PR (one-time work)
- Best for: one press release, one product launch, one media kit
- You pay once, for a defined job
- Good when you have a clear short-term need
Monthly retainer PR (ongoing support)
- Best for: steady media outreach, regular PR activity, long-term trust building
- You pay monthly for ongoing work
- Usually gives better results because PR needs time
What changes the price
- How much outreach you want (local vs national)
- How many stories per month you have
- If crisis or reputation help is included
- If the agency also handles content and strategy
Common PR Mistakes Oregon Businesses Should Avoid
Here are the most common mistakes that waste PR budgets, slow results, and damage trust especially for local Oregon businesses.
1) Expecting PR to work in one week
PR usually takes time. Strong results come from steady work.
2) Paying for PR without a real story
If you do not have news, PR gets harder. Strong PR needs something worth sharing.
3) Ignoring your online reputation
If people see your press and then find bad reviews, PR loses power. Trust must match visibility.
4) Choosing the cheapest option
Cheap PR often means weak outreach and low-quality placements that do not build real trust.
5) Not tracking what the agency is doing
If you are not getting clear updates, you cannot know what is working.
What is the future of PR agencies in Oregon in 2026?
Here is what is changing in 2026 and what Oregon businesses should expect from modern PR agencies going forward.
1) Digital PR will matter more
PR will not only be about news. It will also be about online visibility and brand trust across Google and other platforms.
2) Reputation will be part of PR
People check reviews and search results before buying. PR agencies will focus more on protecting brand image.
3) Thought leadership will grow
Founders and executives will be pushed into interviews, podcasts, and expert comments. This builds strong trust.
4) Speed and response will matter
News moves fast. Agencies that can respond quickly, especially during issues, will be more valuable.
5) Reporting will become more important
Businesses will demand clear progress updates. Agencies will need to show what was done and what improved.
Recommended Reading
Explore our handpicked regional guides featuring top-performing PR agencies across key US states.
- 10 Best PR Agencies in Utah, US
- 10 Best PR Agencies in Vermont, US
- Top 10 PR Agencies in Rhode Island, US
- Top 10 PR Agencies in South Carolina, US
FAQs (Frequently Asked Questions)
A PR agency helps your business get trusted attention. They pitch your story to media, improve your message, and protect your reputation when people search your name online.
Start with your goal: press coverage, reputation help, crisis support, or public affairs. Then choose an agency that has experience in that area, clear communication, and a plan you understand.
Most agencies work on monthly retainers or project pricing. Small projects can start around $1,000+, while full monthly PR support often ranges from $2,500 to $10,000+ depending on the scope and team size.
Some wins can happen in a few weeks, but strong PR usually takes 2 to 3 months to build momentum. Big goals like reputation repair and thought leadership can take 3 to 6 months or more.
Both can work. Local agencies may have stronger regional connections. Remote agencies can still deliver results if they understand your audience and have a clear PR system.
Yes. PR can help small businesses earn trust, get local media mentions, and stand out from competitors—especially when paired with strong reviews and a clear brand message.
Yes, but only when used correctly. A press release works best when it supports a real story and is sent to the right people—not posted once and forgotten.
