Local SEO vs Traditional SEO: What’s the Difference and Why It Matters
Local SEO and Traditional SEO serve different purposes in digital marketing. While Traditional SEO focuses on improving a website’s visibility on a global or national scale, Local SEO targets specific geographic locations to attract nearby customers. This distinction is crucial for businesses aiming to rank higher in local searches, drive foot traffic, and gain a competitive edge. Understanding the differences helps businesses refine their strategies and maximize their online presence effectively.