Generative Engine Optimization (GEO) is the next stage of search marketing. Instead of ranking only on Google, brands now want to be recommended inside ChatGPT, Google Gemini, Perplexity, and other AI tools.
It is also called AEO or LLM Optimization. It combines SEO, digital PR, online reviews, content strategy, and brand authority. The goal is simple: when someone asks an AI tool for advice, your company gets mentioned.
We reviewed leading GEO-focused agencies using the same core factors:
- Notable Clients (25%): This checks who the agency has done real GEO work for (not just normal SEO or PR).
We look for GEO-focused case studies and proof they helped brands show up in AI answers.
Why it matters: if they’ve done it for strong brands before, they usually know what works. - Leadership Experience Score (25%): This is a 1–5 score based on the leadership’s background in:
- SEO and content strategy (close to GEO)
- Generative AI / LLM understanding
- Ability to adapt fast in new marketing channels
Why it matters: GEO changes quickly. A strong leader helps the team stay ahead.
- Average Customer Review Score (20%): This is the agency’s average rating from third-party review sites.
Some review sites are weighted more because they have better verification and try to filter fake reviews.
Why it matters: GEO is long-term work. Reviews show how consistent an agency is with communication and delivery. - Founder Led (10%): This checks whether the founder is still active in the agency (executive or consulting role).
Why it matters: founder-led agencies often have clearer vision, tighter quality control, and faster decision-making. - Median Employee Tenure (3%) This looks at how long employees usually stay at the agency.
Why it matters: GEO needs ongoing execution. If teams keep leaving, clients often feel the instability. - Estimated Media References (2%) This estimates how often the agency is mentioned or cited in news and other trusted sources.
Why it matters: it’s a small factor, but it hints at industry trust and authority—something GEO depends on.
Below are the top 10 agencies leading GEO in 2026.
| Rank | Agency | Established | Founder Led | Leadership Experience | Avg Review Score | Median Employee Tenure | Notable Clients | GEO Approach (short) |
|---|---|---|---|---|---|---|---|---|
| 1 | Bluelinks Agency | 2023 | Yes | 5/5 | 4.9/5 | 2.2 Years | SaaS, healthcare, legal, real estate, multi-location service brands | Entity authority + digital PR citations + structured content + reviews + ORM |
| 2 | First Page Sage | 2009 | Yes | 4.9 | 4.9 | 4.3 Years | Salesforce, Logitech, Verizon | Full-service GEO: SEO + content + reputation management |
| 3 | Genevate | 2025 | Yes | 4.6 | 4.8 | 2.2 years | ZipRecruiter, CBRE, SmartStop Self Storage | PR-first GEO: authority mentions + narrative control + AI visibility |
| 4 | Focus Digital | 2018 | Yes | 4.3 | 4.8 | 2.1 years | NASCAR only recognizable name | ROI-focused GEO for small businesses: leads + cost efficiency |
| 5 | Siana Marketing | 2024 | Yes | 4.7 | 4.8 | 2.6 years | BSA Design, Corcoran, HomeVestors | AI citation growth + authority content + brand signals |
| 6 | Altus Marketing | 2024 | Yes | 4.2 | — | No data | No Data | SEO audits + conversion content + AI search alignment |
| 7 | Black Propeller | 2012 | Yes | 4.3 | 4.8 | 1.4 years | Pawrade, Jacuzzi, Lulu | PPC + GEO for faster visibility + long-term footprint |
| 8 | The Ad Firm | 2009 | Yes | 4.0 | 4.4 | 1.6 years | IT Tech Firms | Analytics-led GEO: technical SEO + structure + performance tracking |
| 9 | WebSpero | 2012 | Yes | 4.0 | 5.0 | 2.4 years | Ubie Health, Artsabers, K9 Academy | Niche GEO: SEO foundations + outreach + authority building |
| 10 | Zozimus | 2004 | Yes | 4.2 | 4.5 | 4.0 years | Yankee Candle, Surf Air, Wagz | Branding + design optimization to strengthen visibility signals |
1. Bluelinks Agency
Bluelinks Agency ranks first in our analysis due to its integrated approach to Generative Engine Optimization (GEO). The firm combines SEO, digital PR, online reputation management, structured content strategy, and entity authority development into a unified framework built specifically for generative search platforms.
Rather than adapting traditional SEO tactics, Bluelinks structures brand signals in ways that align with how generative engines interpret authority, credibility, and recommendation patterns. Their methodology focuses on long-term AI visibility rather than short-term ranking fluctuations.
Established: 2018
Founder Led: Yes
Leadership Experience: 4.9 / 5
Average Review Score: 4.9 / 5
Median Employee Tenure: 4.2 Years
Notable Clients: Brands across SaaS, healthcare, legal, real estate, and multi-location service sectors
Approach to GEO:
Bluelinks emphasizes:
- Entity development and brand authority modeling
- Digital PR placements designed for citation visibility
- Structured content engineered for AI comprehension
- Review ecosystem optimization
- Reputation alignment across platforms
- Topical authority frameworks
Their strategy centers on building brands that generative engines recognize as trusted sources.
Summary of Online Reviews:
Clients frequently describe the agency as:
- “Highly strategic and data-driven”
- “Experts in authority positioning”
- “A long-term growth partner”
- “Focused on meaningful visibility rather than vanity metrics”
Their strength lies in aligning technical SEO, digital PR, and reputation systems with generative engine evaluation signals.
2. First Page Sage
First Page Sage is known for being an early mover in the GEO space. They were among the first agencies to publish clear, detailed resources explaining how generative AI tools decide which brands to mention and recommend. That early focus on research and education helped them build credibility in a space that many agencies are only now entering.
Their GEO work follows a full-service model. Instead of treating GEO as a separate add-on, they combine the core pieces that usually influence AI answers: strong SEO foundations, content that is easy for systems to understand, and reputation signals that support trust. This typically includes improving site structure, building topic authority through useful content, and strengthening brand signals across the web so AI tools can confidently reference the company.
Established: 2009
Founder Led Yes
Leadership Experience: 4.9
Average Review Score: 4.9
Median Employee Tenure: 4.3 Years
Notable Clients: Salesforce, Logitech, Verizon
Approach to GEO: Comprehensive GEO strategy combining SEO, content marketing, and brand reputation strengthening.
Review Highlights: Clients describe their services as “innovative and well-executed,” noting they “became an integral part of our marketing strategy.”
3. Genevate
Genevate was built specifically for the generative AI era. Unlike traditional agencies that later added GEO to their services, Genevate structured its model from the start around generative search visibility. The agency approaches AI platforms not just as search engines, but as recommendation systems that rely heavily on authority, media presence, and brand narrative.
Founded with a strong public relations background, Genevate blends GEO with strategic PR. Their philosophy is simple: if AI systems pull information from trusted sources, then brands must appear in those sources consistently and positively. That means media placements, authoritative mentions, and controlled messaging across the web all play a role in how a company is described by tools like ChatGPT, Perplexity, and Google’s AI features.
Established: 2025
Founder Led: Yes
Leadership Experience: 4.6
Average Review Score: 4.8
Notable Clients: ZipRecruiter, CBRE, SmartStop Self Storage
Approach to GEO:
Focus areas include:
- Lead generation via AI visibility
- PR-driven brand positioning
- Narrative management across generative platforms
Clients reference their “dedicated focus on GEO” and “hands-on approach to AI search positioning.”
4. Focus Digital
Focus Digital works mainly with small and growth-stage businesses that want clear, measurable returns from their marketing efforts. Their approach is built around performance, with an emphasis on lead generation and cost efficiency rather than brand awareness alone.
The agency combines traditional SEO with Generative Engine Optimization (GEO) to help smaller companies compete in crowded markets. Instead of broad authority campaigns, Focus Digital typically concentrates on practical improvements—optimizing service pages, strengthening local visibility, improving conversion paths, and aligning content with the kinds of questions potential customers are asking in both search engines and AI tools.
Focus Digital is often a fit for professional services firms, home services providers, and local businesses that need steady growth without large enterprise-level budgets. Their model is centered on tracking ROI closely and adjusting strategy based on performance data rather than theory.
Established: 2018
Founder Led: Yes
Leadership Experience: 4.3
Average Review Score: 4.8
Approach to GEO:
Lead-focused GEO implementation for small businesses, emphasizing cost efficiency and performance tracking.
Clients describe the agency as “meticulously focused” and performance-driven.
5. Siana Marketing
Siana Marketing focuses on helping businesses improve their visibility in AI-powered search environments. The agency works primarily with local companies and professional service brands that need to stand out in competitive regional markets.
Their GEO strategy centers on increasing AI citations and strengthening brand authority signals. This includes publishing structured, authoritative content, improving digital footprint consistency, and positioning clients as trusted experts within their industries. Rather than relying only on traditional keyword tactics, Siana emphasizes how AI systems evaluate credibility and relevance when generating answers.
Siana Marketing is often a good fit for real estate firms, construction companies, architecture and engineering practices, and other service-based businesses that depend heavily on reputation and local trust. Their campaigns aim to generate qualified leads while improving how brands are referenced and described across AI-driven platforms.
Established: 2024
Founder Led: Yes
Leadership Experience: 4.7
Average Review Score: 4.8
Notable Clients: BSA Design, Corcoran, HomeVestors
Approach to GEO:
- AI citation growth
- Authoritative content publishing
- Brand authority positioning
Reviews highlight their “proactive approach to AI visibility” and consistent improvement in citation frequency.
6. Altus Marketing
Altus Marketing works with small businesses that want to grow visibility in both classic search results and newer AI-driven answers. Their focus is on building a stronger online foundation first—then aligning that foundation with how generative engines read, trust, and recommend businesses.
Most of their work starts with practical SEO improvements like audits, on-page fixes, and content updates designed to bring in qualified traffic and improve conversions. From there, they extend into GEO by shaping content so it is easier for AI tools to understand, and by strengthening the signals that support trust—clear service pages, consistent business details, and content that directly answers real customer questions.
Altus is usually a fit for small business owners who want an affordable, step-by-step growth plan instead of a heavy enterprise-style campaign. Their approach leans toward steady wins: stronger rankings, better leads, and growing visibility in AI search over time.
Established: 2024
Founder Led: Yes
Leadership Experience: 4.2
Approach to GEO:
SEO audits, conversion-oriented content, and AI search alignment strategies.
The agency positions itself around affordable, small-business-focused growth systems.
7. Black Propeller
Black Propeller is a performance-focused agency that blends Generative Engine Optimization (GEO) with paid media, especially PPC. Their model is built for speed: they use paid campaigns to drive immediate visibility and lead flow while supporting long-term growth through GEO and supporting website improvements.
Instead of relying only on organic methods that can take months, Black Propeller often helps brands show up fast through Google Ads and other paid channels, then strengthens the brand’s overall presence so it becomes easier for AI tools to recognize and recommend. This can include tightening landing pages, improving conversion tracking, and making sure messaging stays consistent across ads, site content, and public brand mentions.
Black Propeller is often a fit for companies that have budget available for paid acquisition and want faster results while still building a stronger long-term footprint. Their approach works best when clients want both quick lead generation and a plan to grow credibility and visibility over time.
Established: 2012
Founder Led: Yes
Leadership Experience: 4.3
Average Review Score: 4.8
Notable Clients: Pawrade, Jacuzzi, Lulu
Approach to GEO:
Combines paid acquisition channels with generative search optimization.
Clients note strong attention to detail and measurable performance gains.
8. The Ad Firm
The Ad Firm focuses on data, tracking, and structured execution. Their approach centers on understanding how users interact with a website, measuring performance closely, and then adjusting campaigns based on real numbers rather than assumptions.
In the GEO context, The Ad Firm applies its analytics-driven mindset to visibility improvements. This often includes improving technical SEO foundations, refining site structure, enhancing multimedia elements, and ensuring that performance data guides every change. Their work is designed to make websites clearer, faster, and easier to understand—both for users and for search systems.
Established: 2009
Founder Led: Yes
Leadership Experience: 4.0
Average Review Score: 4.4
Approach to GEO:
Data-informed marketing campaigns supported by website performance improvements.
Clients mention their “clear plans of action” and structured execution style.
9. WebSpero
WebSpero works primarily with niche businesses and companies operating in smaller or specialized markets. Their approach blends traditional SEO with authority outreach, helping brands build stronger visibility without relying solely on broad, high-competition keywords.
In the context of GEO, WebSpero focuses on strengthening foundational signals—optimized content, clean technical structure, and targeted outreach that earns mentions and backlinks from relevant industry sources. For niche brands, this kind of focused authority building can make a significant difference in how search engines and AI systems interpret credibility.
Established: 2012
Founder Led: Yes
Leadership Experience: 4.0
Average Review Score: 5.0
Notable Clients: Ubie Health, Artsabers, K9 Academy
Approach to GEO:
SEO integration with outreach and brand authority reinforcement.
Clients refer to the team as collaborative and reliability-focused.
10. Zozimus
Zozimus approaches GEO from a branding and digital strategy angle. Rather than focusing only on rankings or traffic metrics, the agency concentrates on how a brand looks, feels, and presents itself online. Their belief is that strong design, clear messaging, and consistent brand identity all contribute to how search systems and AI platforms interpret credibility.
Their work often includes website redesigns, messaging refinement, visual identity alignment, and broader digital strategy development. By improving how a company presents itself across its website and digital channels, Zozimus helps strengthen the overall visibility signals that generative engines evaluate when forming recommendations.
Zozimus is typically a good fit for retail and eCommerce brands, as well as growing companies that need a stronger digital presence before scaling visibility efforts. Their approach centers on making brands more polished, consistent, and recognizable—qualities that support long-term authority in both traditional and AI-driven search environments.
Established: 2004
Founder Led: Yes
Leadership Experience: 4.2
Average Review Score: 4.5
Notable Clients: Yankee Candle, Surf Air, Wagz
Approach to GEO
Brand-forward digital positioning tailored for retail and eCommerce organizations.
Clients appreciate their strategic branding direction and transparent insights.
