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A branded keyword is a word or phrase that includes your brand name and helps people find your business when they already know or recognize you.
Branded content is useful or entertaining content created by a brand that feels like a story, not a pushy ad, so people actually want to watch or read it.
A brand is how people see and remember a business or person, and it helps them decide if they trust, like, and want to buy from them.
Demographics are facts about groups of people, like age or income, that help businesses and governments understand and serve them better.
Customer journey is the full path a person takes from first hearing about a brand to buying and using a product, so businesses can improve every step.
A citation is a mention of a source or business that gives credit, proves facts, and helps people and search engines trust what they read.
Cart abandon rate shows how many shoppers put items in their online cart but leave without buying, so stores can see and fix problems in the checkout process.
A canonical URL is the main web page address you choose so search engines know which page to show and rank when you have similar or duplicate pages.
A canonical tag is a small piece of code that tells search engines which page is the main version, so your site avoids duplicate content problems and ranks better.
A cached page is a saved copy of a web page that loads faster and lets you see older versions even when the live site is slow or has changed.
